You Lucky Freshman Doll

October 4, 1963

The Fashion House of Carlisle advertised in The Dickinsonian that Marli Hamblin had won her "choice of any gorgeous mohair sweater" in the store.

The Smart Looking Woman

September 27, 1963

JoAnne Harris wrote an article on fashion for the college woman entitled "College Wardrobe Planning Demands Practical Thought"  in The Dickinsonian. Harris begins by citing Cinderella's wardrobe predicament as one shared by all college women. She interviewed Robert Einstein of the Fashion House and Mrs. Houston of the Boutique in order to discover the secret of planning a successful wardrobe in college. The interviewees warned that practical fashion did not mean dull fashion and claimed that what women wore during college would become their style after college.

Fashion and the College Co-ed

September 20, 1963

An advertisement in The Dickinsonian for the Fashion House sets up a fictive, romantic tale for a Dickinson co-ed. "She hadn't seen him since June," reads the copy, "just happened to look out the window as his car pulled into the Drayer drive..." The advertisement revolves around what the co-ed wears to meet this man.

Why Dickinson?

December 7, 1962

In The Dickinsonian's "Quotes of the Week," a list of humorous quotations gathered each week, a co-ed admits the reason she did not attend Swarthmore: "I didn't go...because I look horrible without lipstick."

The Co-ed Species

October 5, 1962

An article in The Dickinsonian's celebration of the college's 90th anniversary described the "Species Dickinsonienses" as presented in the October 1, 1920 issue of the newspaper. Writes the author, "Those students having skirts, wavy hair, and an athletic stride are co-eds."

Galoshes! and Dating

October 5, 1962

A reprinted article from February 11, 1922 in The Dickinsonian's celebration of the college's 90th anniversary described the "love code" of galoshes, saying that many women at the college indicated their stages of "fastenedness" or "unfastenedness" based upon the number of buckles they left open or closed.

No buckles open = married

One buckle open = I am not looking for a sweetheart

Two buckles open = Engaged to be married

Three buckles open = Not engaged to be married

Four buckles open = Have a sweetheart, but not engaged

Villager shirt? Check!

November 10, 1961

An advertisement for the Fashion House in The Dickinsonian shows a small illustration of a senior woman holding what we presume to be a checklist. She reads off the list to a sophomore woman: "Villager shirt...check...garland sweater...check...knee skirt...check...." The advertisement indicates that students can purchase these items at the Fashion House with the words "These status symbol clothes at..."

Lucky Linda Pearsall...

October 7, 1961

An advertisement in The Dickinsonian for the Fashion House on Pitt Street reads "lucky linda, you lucky doll,  have won our Dalton cashmere cardigan...pop in anytime and pick it up." The advertisement implies that a female Dickinson student won the cardigan.

For the gals they look at

February 17, 1961

An advertisement in The Dickinsonian for the Fashion House, a store on Pitt Street in Carlisle, offered clothing for men and women. It advertises men's clothing with "For the button-down men: Plaid madras button-down pullover shirt...." For women's clothing, on the other hand, it reads, "For the gals they look at: knee-length madras kitties...."